Industry Jun 27, 2026

AFEM Voices: Owen Kiernan on Digital Strategy

The next instalment of our Members Voices series is live. Owen Kiernan, Head of Digital at Cr2 Records, on how artists and labels can cut through the noise of more than 120,000 tracks added to DSPs ev

Originally published by AFEM
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AFEM Voices: Owen Kiernan on Digital Strategy

The latest installment in the AFEM Members Voices series features Owen Kiernan, Head of Digital at Cr2 Records. Kiernan shares insights on strategies for artists and labels to navigate the challenge of cutting through the significant volume of music uploaded to digital service providers daily. This advice is aimed at helping creators stand out in a crowded market.

Originally reported by AFEM.

Artists in this article