Industry Oct 16, 2026
Apple Music Livestreams Head Trip Festival
In short
The platform's first-ever video livestream of a complete festival brought the event well beyond the 90,000 people who gathered at the Coachella site in person.
Originally published by
Billboard
Apple Music provided a comprehensive video livestream of the Head Trip festival, an event initially conceived as a one-time occurrence. This digital broadcast extended the festival's reach far beyond the 90,000 attendees present at the physical location. Originally reported by Billboard.