Industry Aug 9, 2026

ASOBISYSTEM establishes first US headquarters in California

In short

ASOBISYSTEM calls the launch its biggest spending yet in North America, and a permanent base for J-pop acts it has been sending on tour across the US.

Originally published by Music Business Worldwide
Share
ASOBISYSTEM establishes first US headquarters in California

J-pop company ASOBISYSTEM has opened its first United States headquarters in California. This move represents the company's most significant investment in North America to date.

The new base will serve as a permanent location for J-pop artists associated with ASOBISYSTEM who have been touring the US. Originally reported by Music Business Worldwide.