Industry May 19, 2026
Drake ‘freezes’ over Toronto’s CN Tower with ambitious ‘Iceman’ projection stunt
The designer revealed that the projectors alone to pull off the spectacle cost $15 million, and the lenses cost millions more
Originally published by
NME
Drake recently projected an ‘Iceman’ spectacle onto Toronto’s CN Tower. The visual stunt involved significant technological investment. The projectors alone for this event cost $15 million, with the lenses incurring additional multi-million dollar expenses. Originally reported by NME.