Industry Sep 26, 2026

Fender CEO expresses regret over S-style design lawsuits

In short

Edward 'Bud' Cole says Fender wants to "help" other brands move away from the Stratocaster design to create something "unique to the naked eye" – but who defines unique?

Originally published by MusicRadar
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Fender CEO expresses regret over S-style design lawsuits

Fender CEO Edward 'Bud' Cole has stated regret regarding the company's past cease-and-desist campaign against S-style guitar designs. He indicated that Fender aims to encourage other brands to develop more unique designs, though the definition of "unique" remains a point of discussion. Originally reported by MusicRadar.