The BIG3 will become the first publicly traded sports league in the U.S.
Home Articles Ice Cube’s BIG3 Basketball League to Go Public With $290 Million Valuation: ‘Bet on Cube’ News Jun 15, 2026 Ice Cube’s BIG3 Basketball League to Go Public With $290 Million Valuation: ‘Bet on Cube’ The BIG3 will become the first publicly traded sports league in the U.S. Originally published by Billboard Share Artists in this article Ice Cube