Industry Apr 6, 2026

Kanye West's Wireless Festival Headline Prompts Sponsor Withdrawals and Political Concern

The festival's sponsors Pepsi and Diageo have withdrawn their funding while Prime Minister Keir Starmer has called the booking “deeply concerning"

Originally published by NME
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Kanye West's Wireless Festival Headline Prompts Sponsor Withdrawals and Political Concern

Sponsors PayPal and Rockstar Energy have withdrawn their support from the Wireless Festival following Kanye West's headline booking. Pepsi and Diageo, also sponsors, have pulled their funding. Prime Minister Keir Starmer has expressed concern over the booking. Originally reported by NME.