Industry Jul 26, 2026

Live Nation's Roblox Festival Game Sees Major Engagement

In short

The game has already drawn more than 3.5m visits and generated more than 23m in-game performances.

Originally published by Music Business Worldwide
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Live Nation's Roblox Festival Game Sees Major Engagement
Live Nation has introduced a Roblox game that allows users to construct their own music festivals. The game has achieved over 3.5 million visits and hosted more than 23 million in-game performances, with CORTIS being the inaugural featured artist.

Originally reported by Music Business Worldwide.