Industry Apr 20, 2026

Major K-Pop Agencies Unite for New Global Festival

They hope the event, dubbed ‘Fanomenon’, could become the Korean equivalent to Coachella

Originally published by NME
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Major K-Pop Agencies Unite for New Global Festival

South Korea's four major K-pop agencies are collaborating to launch a new global festival called ‘Fanomenon’. This initiative aims to establish a Korean counterpart to the renowned Coachella festival. Originally reported by NME.