Industry Sep 6, 2026
New European Live Entertainment Group Planned by DEAG Founder and Ufenau
In short
Ufenau intends to back the initiative as investor and majority shareholder, and says it is already reviewing initial investment opportunities.
Originally published by
Music Business Worldwide
Peter Schwenkow, founder of DEAG, is collaborating with the Swiss private equity firm Ufenau to establish a new European live and family entertainment group. Ufenau will serve as the investor and majority shareholder, with plans to deploy up to €100 million in equity. Originally reported by Music Business Worldwide.