Industry May 30, 2026

Owen Kiernan on Cutting Through the Noise

The next instalment of our Members Voices series is live. Owen Kiernan, Head of Digital at Cr2 Records, on how artists and labels can cut through the noise of more than 120,000 tracks added to DSPs ev

Originally published by AFEM
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Owen Kiernan on Cutting Through the Noise

Owen Kiernan, Head of Digital at Cr2 Records, discusses how artists and labels can navigate the challenge of over 120,000 tracks being added to digital service providers daily. This insight is part of AFEM's Members Voices series, focusing on strategies to stand out in a crowded digital music market. Originally reported by AFEM.