Industry May 14, 2026
Paul McCartney: “A lot of this influencer stuff – I just don’t really get it”
“People who don’t seem to be particularly talented are incredibly famous [and get] billions of hits and views”
Originally published by
NME
Sir Paul McCartney has voiced his confusion regarding the phenomenon of social media influencers, stating, “A lot of this influencer stuff – I just don’t really get it.” He observed that individuals lacking apparent talent can achieve considerable fame and attract billions of views.
McCartney’s comments highlight a generational perspective on internet fame and influence. Originally reported by NME.