Industry May 18, 2026

Primary Wave Acquires Rights to Pete Townshend's Music and Likeness

“I know we will have a lot of fun working together” says guitarist

Originally published by MusicRadar
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Primary Wave Acquires Rights to Pete Townshend's Music and Likeness

The Primary Wave group has acquired the rights associated with The Who guitarist Pete Townshend, including his music, image, and name. This acquisition marks a new chapter for the guitarist's significant body of work.

Townshend expressed enthusiasm for the partnership, stating, “I know we will have a lot of fun working together.” Originally reported by MusicRadar.

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