Industry May 16, 2026
Primary Wave Announces Partnership with Pete Townshend
Primary Wave Music partners with the co-founder and principal songwriter of legendary British rock band The Who Source
Originally published by
Music Business Worldwide
Primary Wave Music has entered into a partnership with Pete Townshend, co-founder and principal songwriter of The Who. The agreement covers future creative endeavors and includes the rights to use his name, image, and likeness. Originally reported by Music Business Worldwide.