Industry May 16, 2026
Primary Wave Music Forms Partnership with Pete Townshend
Primary Wave Music partners with the co-founder and principal songwriter of legendary British rock band The Who Source
Originally published by
Music Business Worldwide
Primary Wave Music has entered into a partnership with Pete Townshend, co-founder and principal songwriter of The Who. This agreement includes provisions for future creative endeavors and the utilization of his name, image, and likeness rights. Originally reported by Music Business Worldwide.