Industry May 18, 2026

Primary Wave Partners with Pete Townshend

Primary Wave Music partners with the co-founder and principal songwriter of legendary British rock band The Who Source

Originally published by Music Business Worldwide
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Primary Wave Partners with Pete Townshend

Primary Wave Music has entered into a partnership with Pete Townshend, co-founder and principal songwriter of The Who. This agreement includes future creative endeavors and the use of his name, image, and likeness rights. Originally reported by Music Business Worldwide.

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