News Aug 5, 2026

Saregama, India’s oldest label, is using AI to make music videos for songs whose visuals it never owned – and refresh its catalog for Gen Z

Saregama's Managing Director was speaking on the firm's Q2 2026 earnings call Source

Originally published by Music Business Worldwide
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Saregama, India’s oldest label, is using AI to make music videos for songs whose visuals it never owned – and refresh its catalog for Gen Z