Industry Sep 4, 2026
SM Entertainment and Tencent Music Form Joint Venture STE
STE will develop and manage artists for the Greater China market, and says it's preparing a new Chinese idol group for a debut within two to three years Source
Originally published by
Music Business Worldwide
SM Entertainment and Tencent Music have established a joint venture named STE, based in Beijing, with Super Junior-M’s Zhoumi appointed as CEO. The venture aims to develop and manage artists targeting the Greater China market.
STE is reportedly preparing a new Chinese idol group for debut within the next two to three years. Originally reported by Music Business Worldwide.