Industry Sep 6, 2026
SM Entertainment and Tencent Music Launch Beijing Joint Venture
STE will develop and manage artists for the Greater China market, and says it's preparing a new Chinese idol group for a debut within two to three years Source
Originally published by
Music Business Worldwide
SM Entertainment and Tencent Music have established a joint venture in Beijing named STE, with Super Junior-M member Zhoumi appointed as CEO. STE will focus on developing and managing artists for the Greater China region and is planning to debut a new Chinese idol group within the next two to three years. Originally reported by Music Business Worldwide.