Industry Jun 21, 2026
Spotify Beta Tests Music Video and Live Performance Uploads
In short
The move steps up Spotify's challenge to YouTube, which dominates music video streaming globally.
Originally published by
Music Business Worldwide
Spotify has introduced a beta version of its direct upload feature for music videos and live performances. This initiative marks an escalation in Spotify's competition with YouTube, the current leader in global music video streaming. Originally reported by Music Business Worldwide.