News Aug 11, 2026

Spotify’s new ‘AI Persona’ label flags AI-generated artist identities – and keeps their music out of recommendations by default

The badge is designed to tell listeners that an artist's identity "may be AI-generated and does not represent a real person" Source

Originally published by Music Business Worldwide
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Spotify’s new ‘AI Persona’ label flags AI-generated artist identities – and keeps their music out of recommendations by default