Industry Aug 13, 2026
Spotify to introduce 'AI Persona' badge for AI-generated artists
The badge is designed to tell listeners that an artist's identity "may be AI-generated and does not represent a real person" Source
Originally published by
Music Business Worldwide
Spotify is implementing a new "AI Persona" badge to identify artists whose identities may be AI-generated. Music from these artists will be excluded from recommendations by default. This labeling aims to inform listeners that the artist may not represent a real person. Originally reported by Music Business Worldwide.