Industry Aug 15, 2026

Spotify to Label "AI Personas" Next Month

In short

Spotify will start labelling “AI personas” next month, so artists that don’t really exist but which have a profile on the streaming service with an AI-generated identity.

Originally published by Complete Music Update
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Spotify to Label "AI Personas" Next Month

Starting next month, Spotify will implement labels for "AI personas." These are profiles on the streaming service featuring artists with AI-generated identities. The platform encourages voluntary declaration but will also monitor for undeclared AI-generated music. Originally reported by Complete Music Update.