News Aug 11, 2026

The real debate isn’t AI versus artists – it’s whether innovation and rightsholder participation can coexist.

Hook founder and CEO Gaurav Sharma explains why fan-made creations and remixes on social media are becoming the music industry’s next major consumption category… Source

Originally published by Music Business Worldwide
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The real debate isn’t AI versus artists – it’s whether innovation and rightsholder participation can coexist.