News Jul 10, 2026

Three live marketing trends in 2026 (Udo Lindenberg, Rosalía, Zara Larsson & Avery Cochrane)

1. Artist exhibitions. Promoter Semmel Concerts recently chatted to Pollstar about the growth of this latest non-concert format, calling it “one of the most exciting developments in live”. Udoversum is the exhibition of Udo Lindenberg, one of Germany’s most iconic artists. As Finn Regenhold of Semme

Originally published by Music Ally
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Three live marketing trends in 2026 (Udo Lindenberg, Rosalía, Zara Larsson & Avery Cochrane)