Industry Mar 25, 2026

Viral Song Marketing Tactics Revealed

On Billboard's On the Record podcast, Chaotic Good's founders share how marketers simulate trending songs and control the discourse: "Everything on the internet is fake."

Originally published by Billboard
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Viral Song Marketing Tactics Revealed

The founders of Chaotic Good discussed tactics used by digital marketers to make songs go viral in 2026 on Billboard's On the Record podcast. They explained how trending songs are simulated and discourse is controlled, stating that "Everything on the internet is fake." Originally reported by Billboard.