Industry Aug 20, 2026
Virgin Music Group expands its distribution network
The growth of the listenership of regional language music apart from Punjabi — which has enjoyed nationwide popularity for more than a decade — has been among the most significant […] The post is from
Originally published by
Music Ally
Virgin Music Group has entered into a distribution agreement with the Bhojpuri label, Sur Music World. This move highlights the increasing listenership of regional music languages in India, beyond established genres like Punjabi. Originally reported by Music Ally.